Fox advertising looks forward

27Oct09

In a not-so-surprising update since the bulk of this article was written, Microsoft’s proposed partnership with Fox’s “Family Guy Presents: Seth and Alex’s Almost Live Comedy Show” – a prime example of Fox’s new advertising experimentation – it appears that Microsoft couldn’t take the racial, religious, and sexual stereotypes so prevalent in the MacFarlane brand […]

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Tags: advertising, convergence culture, media companies, Media Organizations, print, television

The Business Podcast

29Sep09

The latest podcast of The Business is up and in it they discuss Dick Cook’s departure from Disney and also the recent Toronto Film Festival which might spell bad news for independent film makers who want to sell their movies to big studios. I think the most interesting part of the podcast was the discussion […]

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Tags: film, media companies, media ownership