Posts Tagged ‘user-generated content’
Live performances, especially in the classical, high art genres (nonprofit organizations), have been struggling to catch up with other media areas and for-profit arts enterprises when it comes to today’s technological standards and social media, the tailoring and personalization available, the participatory nature of events, and the fact that “audiences are becoming co-creators of [...]
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Tags: performing arts, Twitter, user-generated content
Cosmedicine offers big bucks for your spoof beauty commercial The article by Brandfreak (linked above) speaks directly to the notion of convergence culture logic. Convergence culture logic takes the progressively participatory quality of the media audience one step further by actually including the intended audience in the creative process of media organizations and media work. [...]
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Tags: advertising, convergence culture logic, user-generated content